Pop-Up Businesses—A Unique Concept That Helps Both Entrepreneurs and Their Communities

In our post-recession economy, the pop-up business model is taking millennials by storm. Sometimes referred to as a “finite business,” pop-up businesses capitalize on buzz and transform entrepreneurial creativity into a unique experience for both the operator and the community. The rise of pop-ups began around 2008, when the recession created a virtual vacuum in the business world. With so many businesses going under, we experienced a rise in vacant properties with no long-term purchase and rental prospects in sight. However, the short-term pop-up business could bring interest back into a property, thus benefiting both a cash-strapped entrepreneur and a struggling property manager.

Spring Brings New Marketing Opportunities—Get Out in Your Community with Mobile Processing Solutions

With spring just around the corner, now is the time to think about all those inventive ways to take your business to the next level. The arrival of warmer weather also ushers in  outdoor  and seasonal activities, like farmers’ markets, fairs, festivals, and other events that provide the perfect backdrop for reaching new customers. These events not only provide a platform for spreading the word about your business, but they also capture customer attention in a unique way.

Starting a New Business? Smaller, Mobile Models May Help You Get Started With Less Financial Risk

You have a great idea for a new business, but you just aren’t ready to take the plunge into a full-scale operation. After all, a new business often represents an enormous gamble for a small business owner. How do you know you’re ready? Is there an easier way to test market interest and viability without getting over your head in start-up investments? Between the internet and social media, many innovative entrepreneurs have found great success by starting out with unconventional, mobile business models. They use mobile trucks, farmer’s markets, festivals, pop-up locations, kiosks and more in order to bring their products or services to the public.

Avoid a First-Quarter Slow Down—Why the Post-Holiday Season is Still Rich with Sales Opportunities

With the rush of the holiday season behind us, many business owners settle into the New Year with expectations of a prolonged slow-down in sales. However, now is the perfect time to reevaluate your marketing and sales strategies. Rather than assume your customers or clients struggle financially after holiday spending, think about how to utilize this time of year to your advantage.

Is Your Business Ready for a Busy Holiday Season?—Why Mobile Processing Can Help You Serve Customers

The holiday shopping season is officially in full swing. Early bird shoppers have clamored to check gifts off their lists while others still bide their time, hoping for the best deal. The holiday season — and the “sale season” after — will bring an increase in customer traffic to your business. However, just getting them in the door isn’t enough. You need to understand what challenges stand between your business and actually concluding customer interactions with sales. Here are some important points to remember about potential customers this season:

Think Beyond the Storefront—How Mobile Processing Can Expand Your Customer Base

While your brick-and-mortar business has been moderately successful, you may need to re-think how you approach expanding your customer base. Special events like farmer’s markets, fairs, community festivals, or even sports events sometimes welcome vendors across any genre. By taking your products and services out into the community, you open up your business to easy exposure and the potential for reaching an entirely new audience. However, to help support business mobilization, you also need to incorporate mobile credit card processing to capture the most new customers. AVPS can help set you up with the right tools so that anywhere you are you can make every interaction a sale.

Mobile Payment Solutions For Mobile Businesses

Whether you operate an up-and-coming food truck, or are a dedicated fixture at craft fairs, you know that operating a mobile business has its challenges. You are constantly on the move, and as you deal with the hustle and bustle of your customers, you are always looking for a way to expand your horizons and turn your passion into profit. Wherever you do business, you need to consider adding mobile credit card processing as part of your operations. Without mobile processing, you may be limiting your customer base and losing business.

May Day, Pt. II: More Tips For Keeping Your POS Devices Safe In a Malware World

Last week, we talked about the RawPOS Malware that has been affecting Windows-based point-of-sale devices, and we passed along some tips for upgrading, and guarding, against such attacks on you, and your customers. This week, we finish up our “pointers” for helping you keep all your gear secure. Here are both “the basics,” and a little beyond the “basics,” to maximize transaction security:

Appeal to Younger Consumers with Versatile Payment Options

Your customer base is the heart of your business success. By appealing to as many demographics as possible, you expand your potential and make it possible to pursue your aspirations for success and growth. Depending on your products and services, your business may be specifically targeted to an older audience. If your niche is broader, however, it is important to recognize the buying power of younger consumers and do what you can to appeal to them so you can take advantage of their influence.

3 Steps to Using Merchant Cash Advance Resources

Whether you own an established business or you are working to get a start-up off the ground, merchant cash advance resources are a great method that can be used to inject your company with cash so that you can keep the doors open. Cash flow is a tricky aspect to running a business, and many owners can find themselves failing if they don’t manage cash in the right way.