Taking Your Fledgling Business to the Next Level Starts with Your Very Own Website

Your handcrafted business is gaining traction, and you’re wondering whether it’s time to create your own website and sell your products through that platform. While online sites like Etsy provide space for budding entrepreneurs, they also have a long list of fees that eat into profits. And while the initial setup of a site does incur start-up and maintenance costs, these may pale in comparison to the fees that you are paying now.

Did Your Business Miss Out During the Holidays? Lack of E-Commerce Presence May Be What’s Holding You Back

In the post-holiday season sales analysis, one truth became glaringly evident: consumers much preferred to stay home, avoid the crowds, and shop online for those sought-after deals. Black Friday sales declined, while Cyber Monday demonstrated that the online shopping trend continues to grow. With the perceived equality in cost savings between brick-and-mortar locations versus online vendors, customers channeled their dollars toward websites.

Expand Your Ecommerce Business

Your small business is growing, and the best way to reach new customers is through a well-designed website. A website can take a brick-and-mortar business and expand it to an international audience, or allow budding entrepreneurs to create a new business with very little capital.

Labor Day and Birthdays: Drivers Head Out, Gas Heads Down, and Visa Checkout Serves Cake

Though the thermometer readings around the American West insist otherwise, the end of summer has come with Labor’s Day arrival, and the flipping of the calendar page from August to September.

Schools are in full bloom, and Walmart is already selling Christmas toys — starting its layaway program two weeks earlier than last year (“Walmart’s layaway program coincides with its Toy Week, which allows customers to get a glimpse of the top toys of the holidays chosen by children.”

Simplify and Secure Your Payments With (Free!) Visa Checkout!

Visa has rolled out its free “Checkout” service for customers and merchants, to help make the act of paying even easier, and more secure. Essentially,  Visa Checkout is a digital payment service that lets customers use a single, secure sign-on across channels and devices using a their preferred payment method.

The Back to School Rush—Are Your Payment Processes Ready For the Challenge?

It’s the most wonderful time of the year! Well, for parents it is. While kids are bemoaning the inevitable return to homework and early bedtimes, parents are remembering what it’s like to not be 24/7 entertainment directors. For retailers, this period is also a huge sales boost across most industries. While school supplies, electronics, sports gear, and apparel top most school sales, we also have plenty of college-bound students who need household wares, cars, and gift cards.

Old Hacks, New Payments

It’s a long, fascinating moment of transition in the world of payments — and for payments around the world.  That changing landscape includes virtual wallets, growing P2P payments, and ways to make existing platforms more secure — as with the EMV standards coming to American payment cards this fall.

How To Do Online Payment Processing Confidently

For many people, any transaction involving money requires a sense of confidence. There is an implied trust when money is going from one person to another, whether that money is meant to pay for a service or a specific product. The person handing the money over wants to know that it is being exchanged for the specific thing that they want, and the person receiving the money wants to know that she/ he is getting the right amount, in timely fashion.  

Appeal to Younger Consumers with Versatile Payment Options

Your customer base is the heart of your business success. By appealing to as many demographics as possible, you expand your potential and make it possible to pursue your aspirations for success and growth. Depending on your products and services, your business may be specifically targeted to an older audience. If your niche is broader, however, it is important to recognize the buying power of younger consumers and do what you can to appeal to them so you can take advantage of their influence.

A “Freak” Attack That May Not Be So Rare; MasterCard Touts Mobile

In the ever-evolving world of payments, it would seem to always be the best of times and, well, not the worst of times, certainly, but let us say the most aware of times, in terms of needing to stay alert to the security challenges in a rapidly changing electronic environment.